We have created many different POS messages for bars and restaurants including back-lit pump clips, menus, cocktail lists, wine lists, counter-top displays and bespoke kraft wine bags. Since the pandemic ordering your food or drinks at a venue has shifted to online and app-based options. Therefore recently, we have been working on UI screens and QR-coded posters.
Luxury print finishes
The Fine Wine industry is perfect for luxurious print with special finishes such as foil block and natural paper stocks. We can source and recommend ideas to create individual and unique communications with a tactile and memorable quality. Despite the increase in digital presentations in restaurants and bars, the pleasure of perusing an informative and well-produced printed wine list has yet to be surpassed by a digital alternative.
Pump clips for regular or guest beers
Back-lit pump clips can have either a 3mm or 6mm deep flat lens or a rounded frog-eye lens. Standard shapes are either round or oval in shape – these can be produced from as little as 40 units supplied with or without gaskets to seal the lens. For larger quantities, it is possible to create a completely customised shape with three-dimensional profiles. Guest beers often use cost-effective digitally printed rectangular boards that are suitable for wet environments.
Christmas, Valentine’s Day and Mother’s Day are all busy diary dates to plan for in a bar or restaurant. We can help with creative ideas and production for seasonal campaigns including: Point of Sale, social media, posters and direct mail – email or printed.
Branded content and POS for bars and restaurants
The following list is an example of the many different POS or in-store communications that can be produced. Every opportunity to brand
- Pump clips
- Fine wine list
- Cocktail list
- Menus – for example: breakfast, lunch or dining menus
- Children’s menus
- Special or seasonal offers
- Loyalty scheme cards and leaflets
- Counter-top display unit (CDU)
- Posters at Point of Sale or around venue
- Aboard pavement posters
- Leaflets for distribution outside of the venue
- Invites to special events or private parties
- Special offers to local businesses or residents
- Wine tasting booklets
- Business cards
- Christmas or other special menus and offers
- Staff uniforms, aprons, napkins or table cloths
- Delivery van livery
- Giveaways, for example: pens, umbrellas, carrier bags
- Pop-up bar displays